Tasting is believing. Your product, live on your audience's palate.
Sensory brand experiences at the POS. Cooking, grilling, mixing, tasting. Trained tasting specialists with product expertise and a sales instinct. Everything tracked via kyoX: contacts, conversion, feedback. In Coop, Denner, Manor, Globus, Aldi, Lidl.
What is Tastings & In-Store Sampling?
Tasting is believing. Your product, live on your audience's palate.
Three seconds between sample cup and shopping cart. Our tasting specialists cook, grill, mix, and sell. With recipe, retail coordination, and conversion tracking live on your dashboard. In Coop, Denner, Manor, Globus, Aldi, and Lidl.
Ideal for food & beverage brands that use taste as a purchase argument.
What you get
Everything from one source. From planning to reporting.
Tasting Concept
Recipe development, setup design, process planning, and approach strategy.
Equipment & Materials
Cooking station, grill, blender, tasting cups, napkins, and POS branding.
Trained Tasting Specialists
Product experts with sales instinct. Certified through the kyoX Academy.
Retail Coordination
Alignment with store management, spot reservation, and product restocking logistics.
Real-Time Conversion Tracking
Contacts, tastings, and sales live via kyoX. Cost per trial, cost per conversion.
Post-Campaign Analysis
Conversion rate, sales uplift, store comparison, and recommendations for follow-up waves.
Use cases
When Tastings & In-Store Sampling is the right choice.
New Flavor Launch
Convince consumers live that your new flavor delivers on its promise.
Retail Listing Support
Boost sell-through, justify shelf space, secure reorders.
Seasonal Specialties
Christmas treats, grilling season, Easter products. Fully exploit seasonal impulses.
Brand Switching
Win consumers from the competition. Taste is the strongest argument.
How it works
Your Tastings & In-Store Sampling project in 4 steps.
Clear processes, full transparency. You always know where your project stands.
01
Product Analysis
Flavor profile, target audience, retail environment, and optimal approach. We understand your product before we present it.
02
Tasting Concept
Setup design, recipe development, equipment selection, and process planning. Every tasting is designed as a brand experience.
03
Retail Coordination & Deployment
Alignment with retailers, trained tasting specialists on-site, supervision and product restocking.
04
Live Tracking & Analysis
Contacts, tastings, sales, conversion rate. Everything in real time via kyoX. Final report with store benchmarks.
By the numbers
Facts, not promises.
Ø 35%
Conversion rate trial to purchase
500+
Tastings per year
6
Retailer networks
Live
Conversion tracking via kyoX
In practice
Real activations. Real brands.
Why PROMOKANT for Tastings & In-Store Sampling?
Product staging, not snack stands
Every tasting is designed as a brand experience. Setup, approach and flow tailored to your product.
Trained tasting specialists
kyoX Academy: product knowledge, sales arguments, brand story. Not temp staff, but brand ambassadors who sell.
Real-time conversion tracking
Via kyoX you see live: contacts, tastings, sales. Cost per trial, cost per conversion. No estimates.
Häufig gestellte Fragen
Alles, was du wissen musst.
Food, beverages, coffee, spirits, snacks, anything that can be tasted. We have experience with hot and cold products, on-site preparation (grill, blender, coffee machine), and pre-prepared bites.
Coop, Denner, Aldi, Lidl, Manor, Globus, and specialty retail. We know the requirements of each chain and handle registration and hygiene standards.
Through kyoX, we track: number of tastings, contacts, sell-through, conversion rate, and qualitative feedback. You see live which locations perform.
Our tasting specialists are trained through the kyoX Academy: product knowledge, sales argumentation, brand story. Not temp staff handing out bites, but brand ambassadors who sell.
Discuss your Tastings & In-Store Sampling project.
Tell us briefly what you're planning. We'll get back to you within 24 hours.
Or give us a call: +41 43 499 10 10