Our staffing infrastructure
A clean legal framework. Without you ever becoming the employer.
Behind every PROMOKANT deployment is kyo, our staffing unit: a licensed labour-leasing agency under Swiss AVG, bound by the GAV Personalverleih collective agreement. That means two things. You carry no employer duties on any deployment — whether sampling, POS activation, sales consultancy or merchandising. And every promoter, sampler and merchandiser is employed under Swiss labour law, paid to GAV minimums, and fully insured.
Employer status sits with kyo
Not with you. Not legally, not day-to-day, not in a dispute.
How the legal framework works
You
You commission PROMOKANT to execute a campaign. One contract, one invoice, one point of contact. You yourself enter no labour-leasing relationship.
PROMOKANT
Is the user enterprise (Einsatzbetrieb) under Swiss labour-leasing law — the company running the show on the ground. Rents the promoters, samplers and merchandisers from kyo, holds on-site instruction authority, and delivers the campaign as a whole.
kyo
Licensed staffing agency under Swiss AVG, bound by the GAV Personalverleih. Legal employer of every promoter, sampler and merchandiser. Handles recruiting, contracts, payroll, insurance and continuing education.
The result: the labour-leasing relationship sits between kyo and PROMOKANT. You yourself only buy the full-service campaign and stay outside that chain. No employer status, no instruction authority, no liability.
What it means day-to-day
When something happens, the phone rings at kyo. Not at you.
Three situations that can happen on any larger sampling, POS or merchandising deployment. Here's how we handle them without ever involving you.
Accident at the POS
A sampling hostess slips at the train station and injures her knee. Incident report, UVG accident insurance, daily sickness benefits, insurer communication: all handled by kyo as the employer. You might read about it in the weekly report. No SUVA file on your desk.
Staff swap mid-deployment
You ask for a different line-up, or a promoter drops out. Replacement, payroll, legal handling: all through kyo. You get a new person within hours. No dismissal letter in your name, no HR file to manage.
Overtime and public holidays
A POS activation runs beyond the planned time or falls on a public holiday. Working-time records under Swiss labour law, GAV surcharges, payroll, statutory filings: all on kyo's side. Labour law stays compliant. You only see the clean end-of-campaign report.
For you this means: no insurance questions, no labour law, no liability. You book a campaign. We deliver the execution, including every employer obligation.
Why kyo stands on its own
kyo is labour leasing. Nothing else.
We set up kyo as a standalone company with a single main activity: labour leasing. That's exactly why kyo falls under the GAV Personalverleih — and not under any marketing framework. It shapes everything behind it: GAV minimum wages, daily sickness benefits from day one, accident insurance, the temptraining continuing-education fund, social security, pro-rated 13th-month pay. For you: a clean legal framework. For every promoter, sampler and merchandiser: fair conditions with a specialised HR team.
01
Main activity is labour leasing. Bound by the GAV.
kyo is licensed as a staffing agency under Swiss AVG and bound by the GAV Personalverleih. Legally, kyo is the employer of every promoter, sampler and merchandiser. Concretely: GAV minimum wages by classification, daily sickness benefits from day one, accident insurance (UVG), the temptraining continuing-education fund, pro-rated 13th-month pay, holiday compensation, GAV dismissal protection. You buy a campaign execution and get a clean legal framework with it.
02
Curated, not cast.
Every ambassador comes through personal referral or a structured video interview. We vet personality, presence and reliability before anyone sees a briefing. No mass casting. No accidents.
03
Trained, not just briefed.
Every ambassador completes our academy before going into the field. Your briefing becomes an e-learning with quiz and video. You brief once. We scale.
04
Community, not database.
2,000+ ambassadors nationwide. We know them, develop them, build relationships over years. The result: lower no-show rates, higher quality, recognition at the POS.
Scale meets boutique.
Nationwide. Multilingual. Under one roof.
2,000+
Active ambassadors
3
Language regions
Ø 25
Average age
4.8 / 5
Client rating
Two companies. Same leadership. One point of contact.
kyo and PROMOKANT are two standalone Swiss companies under the same leadership. This separation is not cosmetic — it is the foundation of the clean legal framework: kyo is the staffing agency, PROMOKANT is the user enterprise (Einsatzbetrieb). It's the only way Swiss labour-leasing law works cleanly. For you it stays simple: one point of contact, one contract, one invoice. The kyoX platform is included with every project.